Selling By Season

It’s a tradition in real estate to say that spring is the best time to sell … although it may be more popular, there are property’s on the market all year around.

So, how do you make the most out of each season?

Summer: It’s all about the entertaining, outdoor lifestyle so be strategic about how to showcase the property. If the property doesn’t have air-con, don’t hold an open home in the middle of the day, instead opt for early morning or evening.

Autumn: A great time for low maintenance properties to hit the market. You can work with your vendors to use the fallen leaves as a feature of the property, or try raking them/disguising them before buyers walk through the home.

Winter: Be prepared for the cold. If the property has a fireplace, use it. Agents have even been known to put the oven on to warm the property up. Try using candles to add to the warmth and ambience of the cold winter season.

Spring: Everything comes to life in Spring, which means people are getting out and about more and this is why it’s a popular time of year to put properties on the market. Don’t forget, you’re also on the market with sometimes 10, 100 or 1000 other properties, which means buyers will still have to be wowed.

No matter the season, it comes down to showcasing the property in the best possible light. Emphasise the positive and disguise the negatives. Good luck!